Eco-friendly and plastic free - keeping pollution out of the sea

We are committed to only using traditional hand screen printing techniques and only using vegan water-based inks - NEVER VINYL OR PLASTISOL. All our apparel is ethically and sustainably sourced, and the majority is constructed from 100% organic cotton or recycled polyester.

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Waves & Wild Water

Turn heads with our bold and beautiful Waves & Wild Water signature collection.

The majestic whale tail emerging from the waves in our logo, symbolises freedom, adventure and the untamed spirit of the ocean. It's more than just a logo; it's a statement - a call to embrace the wild...🌊💙

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With colours and designs inspired by the vastness of the sea and the allure of the water, our hand-printed clothing represents our shared love for wild swimming and sea dipping adventures.

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The Mermaid's Serenade

Inspired by mermaids, mermen, and the irresistible pull of ocean dreams - The Mermaid's Serenade collection captures the mystical world beneath the waves.

Each hand-drawn design celebrates the enchantment of wild water living - because life's better with salt in your hair and a little shimmer in your soul! 💜

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"I'm happy out here! Messy hair, sandy feet, and wild water on my skin. Out here, swimming with the wild things - this is where I belong..."

Blue based handmade Fish Wish hanger created from upcycled fabrics with sparkling sequins, resting on beach stones. A unique coastal charm from the Waves & Wild Water Worthy Waste collection.

Worthy Waste!

At Waves & Wild Water we believe beautiful things don’t have to cost the earth. 🌍

Many of our handmade pieces include a Worthy Waste™ element - rescued materials that were once overlooked or no longer wanted. These are lovingly transformed in our coastal studio and given a second chance to bring joy instead of ending up in landfill or our seas. 🐬🌱

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Wild swimmer and Waves and Wild Water owner, Claire, walk the beach in South Wales with her dogs.

Beyond the Waves!

Welcome to 'Beyond the Waves' - a space where adventure, healing, and magic converge ✨

Join us as we share our journey to a life by the sea, exploring the transformative power of wild water living. From tips for your first cold water dip to fascinating insights about jellyfish - discover stories and inspiration that celebrate the beauty and wisdom of the wild waters 🐳

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